Recently we received a generous “thank you” basket from one of our favorite clients. It was a huge basket of cookies topped with an enormous red balloon (we’re talking about 3 feet in diameter).  Our eating squad tore through the cookies right quick, leaving the massive balloon dangling over our kitchen.  For two days the balloon drifted aimlessly around the studio, occasionally coming to rest behind someone’s desk.  We would joke, “Balloon is watching you.”   It seemed like the balloon was taking on a life of its own.  What if it were hungry for revenge after being tossed aside in favor of cookies?  With that in mind and about 30 minutes of shooting, we put together a short video for your viewing pleasure.

If you liked “The Fantastic Mr. Fox” then you will love these window displays. Forget about Macy’s, Saks, or Bloomingdales. Bergdorf Goodman is where to go to see cool window displays in New York City. Each window is a scene from “The Fantastic Mr. Fox” featuring the actual characters and sets used in the making of the movie. Unfortunately the day I found this was the day I decided to walk around with out my good camera, so all I got are iPhone shots. Hope you enjoy. Click here for someone else’s better shots for those of you who want more detail.

Fashion icon Tom Ford has made his cinematic debut with “A Single Man” starring Colin Firth and Julianne Moore. The film is adapted from the 1964 novel by Christopher Isherwood and looks like a Vanity Fair spread come to life. The fashion and set design are spot on of course and the film itself (well at least the trailer) looks intriguing. I can’t wait to see this. And I suspect Paula will be right there with me.

Not only is this song incredibly fantastic and one of my favorites off of Grizzly Bear’s recent release Veckatimest, but the video is completely bananas.

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DigitalLA hosted a crowd of nearly 300 for a recent “Movie Marketing: Online, Social, Mobile” panel on the Fox lot.  Industry experts from Universal Pictures, 20th Century Fox, and Lionsgate discussed the evolving process of integrated online marketing campaigns, the importance of online influencers and the critical need to know who your target audience is for a specific release.

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